En esta oportunidad decidimos trabajar con Natué desde la austeridad y la geometría, realizando composiciones rítmicas y mostrando el producto en su packaging de la forma mas natural posible. Apoyado por sus colores institucionales, verde y morado que representan los valores del producto, la calidad, la confiabilidad de la marca, su respeto por el medioambiente y la naturaleza, su simpleza y su frescura.
No deshicimos de todo lo decorativo y dejamos que el producto brille por sí sólo en todas sus presentaciones, dentro de su empaque o libre de el mismo. Para que esta vez quede al descubierto la verdadera esencia de Natué como la marca amable, comprometida y práctica que es.
On this occasion, we decided to work with Natué from austerity and geometry, creating rhythmic compositions and showcasing the product in its packaging in the most natural way possible. Supported by its institutional colors, green and purple, which represent the values of the product, its quality, the brand's reliability, its respect for the environment and nature, its simplicity, and its freshness. We got rid of all decorative elements and let the product shine on its own in all its presentations, whether inside its packaging or free from it. So that this time, the true essence of Natué as the kind, committed, and practical brand it is, is revealed.
No deshicimos de todo lo decorativo y dejamos que el producto brille por sí sólo en todas sus presentaciones, dentro de su empaque o libre de el mismo. Para que esta vez quede al descubierto la verdadera esencia de Natué como la marca amable, comprometida y práctica que es.
On this occasion, we decided to work with Natué from austerity and geometry, creating rhythmic compositions and showcasing the product in its packaging in the most natural way possible. Supported by its institutional colors, green and purple, which represent the values of the product, its quality, the brand's reliability, its respect for the environment and nature, its simplicity, and its freshness. We got rid of all decorative elements and let the product shine on its own in all its presentations, whether inside its packaging or free from it. So that this time, the true essence of Natué as the kind, committed, and practical brand it is, is revealed.
Brand: Natué
Art Direction: Studio 1618 - Anabella Casinelli
Photography: Anabella Casinelli and Studio 1618
Las fotografías tomadas fueron destinadas a uso en redes sociales, e-commerce y página web.
The photographs taken were intended for use on social media, e-commerce, and the website.
Art Direction: Studio 1618 - Anabella Casinelli
Photography: Anabella Casinelli and Studio 1618
Las fotografías tomadas fueron destinadas a uso en redes sociales, e-commerce y página web.
The photographs taken were intended for use on social media, e-commerce, and the website.
